Posts Tagged ‘#cybersecuritymarketing’
Developing a Writing Style Guide for Your Cybersecurity Brand
That feeling when a client provides their writing style guide is pure glee. Sure, I’m the type of person who would be giddy to receive a quality vacuum. But still, is there anything better for a writer? A writing style guide, even a brief one, also benefits you as the client. At a minimum,…
Read MoreWorried About a Recession This Year? Here are 5 Ways to Maximize Your Cybersecurity Marketing
Cybersecurity marketing in the current climate is tough, but I’m here to soften the blow of today’s economy. In 2007, I was hired as the CMO of a marketing technology company, just 10 months away from what would become one of the toughest economies in recent memory when the lending market froze in October of…
Read MoreCyberMarketingCon22 – The Top Takeaways Blog
You know what happens when you bring together cybersecurity marketers – MAGIC! At least that’s what Mark and I found out when we attended the first in-person CyberMarketingCon, hosted by the Cybersecurity Marketing Society, lead by Maria Velasquez and Gianna Whitver. If you’ve ever put together an event, then you’ve experienced first-hand how hard it…
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